Reviews

I highly recommend this book as a great read that will register …
Mr. Barkai lays out the monumental shift that is occurring with the Industrial Internet of Things. He lays out the information to get a big picture landscape of one of the most fundamental changes economically, that is, the changing nature of business value tied to quantifiable business outcomes. I highly recommend this book as a great read that will register quickly with clear economic ideas.

La prego, READ THIS BOOK!
Joe Barkai’s book about the Internet of Things (IoT) will leave you feeling a little bit smarter. If you’re breathing you’ve likely heard of the IoT. It’s a big deal. It’s going to change things. It represents a quantum leap forward for improvements and efficiencies in industrial production and advances in consumer experiences. But once you get past the hype and hyperbole what is it, really? What is it NOT? Where did the idea come from? Where is it now? Where is it going? How do you recognize it? And perhaps most importantly, what’s in it for you?
Barkai addresses each of these questions and more with elegant simplicity and comprehensive treatment, like a great chef makes spaghetti. Whether you’re a newby trying to make sense of IoT noodles, a hobbyist wanting topical support for cocktail conversations, an expert digging for thought-provoking ideas, or a visionary seeking a mind-bending whack upside the head, this book has the sauce! It’s quick. It’s clean. It’s in there!

Great book for those who are above the weeds
Joe Barkai’s treatment of the Internet of Things is great in that if focuses attention at a business outcome level. Outcomes are ultimately what the leadership of organizations care about. The leadership controls the funding of projects, so without leadership buy-in, it would difficult for most IoT efforts to get off the ground. The Outcome Economy is just the right length (can read within a weekend) and depth (many examples and references) for leadership to get the big picture, hyperbole-free view, of the IoT phenomenon.

The IoT for Business Executives
This book is about the Industrial Internet of Things. But when you reach the end of the book, you realize that, in fact, it is about the connected enterprise, of which the IoT is only one part. The notions of time-value of information and humans as IoT “sensors” are applicable whether you end up implementing an IoT solution or not.
This book is written with the product business executive in mind. It skips the usual technology architecture stuff and focuses on the subject of how the Industrial IoT actually impacts business strategy. This book focuses on business outcome and provides very useful real-world use cases that help ground the thinking around the connected enterprise.

Breaking new ground, while grounding new breakthroughs…
Few books are, as yet, focused on the knotty subject of how IoT actually impacts business strategy, due in part to the flurry of technological development. This brief and punchy book firmly grasps the nettle, steering us away from premature assumptions of value, and towards a more considered – and in the end far more radical – approach to how we need to think about the next wave of cultural and commercial transformation. The author is also at pains to produce and work through some very useful live cases, thus grounding the thinking and bringing it to life. No doubt Mr Barkai’s next book will, having asked many fundamental questions here, progress to explore the tantalising implications of “real options” thinking and practice as the essential core of future strategy and planning. For now, this is an important and valuable start.

I love this book!
As a person working in the IoT business, this book gave me many new ideas and things to think about and consider. I’m convinced that to be competitive in the future, companies needs to be more focused on the business value for the customer and build a revenue model around the value. Mr. Barkai cover this topic extremely well and I will for sure keep track about what he have to say in the future.

Definitely recommend reading this book
I could not agree more with the main premise of this book which is the need to focus on business outcomes rather than on connecting “things”. This book offers the reader great perspectives on how to think about and plan for the inevitable wave of transformation from both a business and cultural perspective.
When you reach the end of the book the author helps you realize that it is not about the IoT per se. It is really about the connected enterprise, of which the IoT is only a part.
Its really all about the business value of this upcoming wave of transformation.
I also thought the idea of humans as IoT “sensors” is thought provoking.

IOT Enabling Business Outcomes
Joseph Barkai’s book deals with one of the key technological trends of the day, namely, Internet of Things (IoT). Unlike in other technological revolution where a physical product, hardware or software, played a central role, for e.g., proliferation of smart phones, the IoT revolution does not involve a product per se, rather it is the business outcomes (for e. g., number of airlines miles a jet engine is capable of providing instead of the jet engine itself) that IoT focuses on. It is this key theme that Joseph Barkai eloquently expounds upon in this remarkable book. And in the course of his narrative, Joseph Barkai also highlights the trend towards digital transformation of enterprises and how IoT plays a role in that. Joseph also presents to the reader key technologies that comprise an IoT solution, such as predictive analytics to gather insight from IoT data that influences business outcomes. In short, whether one is an IoT stakeholder or a common person seeking to understand what the IoT buzz is all about that one hears in the media, this book by Joseph Barkai is a must read.

“#Leaders! Don’t make any #IoT #decisions or #investments B4 reading @JoeBarkai new book “The Outcome Economy: How…” (Twitter, June 30)

“Read this book! @JoeBarkai nails the #IoT and what it means at an #executivebusiness level.” (Twitter, June 30)

“Libelium has been quoted as an example of how the industrial IoT is changing every business in the last book of Joseph Barkai. “The Outcome Economy” analyses current trends, main challenges, case studies and the importance of predictive analytic in IoT sector.

Our IoT solutions for Smart Agriculture in European vineyards has served as an example for the author to enhance that the industrial IoT brings about a range of new business models for delivering and monetizing value harvested from connected devices. “Using historical data combined with a database of pests and diseases and forecasts algorithms, the software assesses the risk of disease development and helps optimize spraying to achieve maximum impact and minimize damage to the environment”, argues Joseph Barkai in “Big Cranes and Digital Vineyards” chapter.

The Outcome Economy” looks well beyond the simple concept of connectivity to delve into the specific ways in which new value is being created, and how that will alter the most basic economics of how we live, work, and play. It offers a concrete understanding of how the Internet of Things is transforming business models by taking the quantum leap from companies that make promises about products, to companies that promise outcomes; a collaborative and interconnected world in which success hinges on how well you can integrate your organization as part of a complex ecosystem that will align itself around outcomes and innovation.